Building insulation is a direct means of saving energy by increasing the energy efficiency of the construction. In the modern world we live in, it may well be considered a an essential good
Is it a bold statement to call insultation an essential good? We are now (rightfully) demanding that our homes or office space are not only comfortable, but also sustainable and eco-friendly. It is the basic need for shelter re-considered
Insulation is basically synonymous with your home. It is an integral element of your home, influencing its comfort, safety and cost effectiveness. It was relevant in the past, is relevant today and will remain relevant in the future – in fact, increasingly so. In the overwhelming majority of the so-called modern “speed-construction” buildings the thickness of the walls is ‘’optimized” (ie reduced) to make construction cheaper. These buildingsnow require additional insulation in the walls – either to insulate from the cold or from the heat, but in any case – insulation is vital for reducing energy consumption
On the territory of the former Soviet block countries, 80% of buildings are in need of energy-efficiency modernization, and while the process has started, at the current rate it will take 200 years, pointing to an urgent and growing demand
Of all the thermal insulation materials existing today this is the one with the most optimal combination of useful consumer qualities.
The insultation properties of porous cement stone are almost intuitive to the consumer and do not require sophisticated (and untrustworthy) advertising gimmicks
Given just a single opportunity to ‘get to grips with’ the product, the consumer will confidently choose Betol® over any of the more familiar mass-marketed organo-synthetic “heaters”, even though just two types of products – cotton wool and polystyrene – were held out to be the only options of insulation in existence…
A microfactory which includes a prerequisite set of elements for complete technological design and manufacturing. It can be located at nearly any industrial premises with sufficient surface area, as long as it is equipped with electricity and water supply and without the need to heat the premises
Compact production with a headcount of 4-6 production workers allows the entire manufacturing process to be carried out in just 300+ m2 while ensuring the production of 20 cubic meters of finished products per shift
Invented in 2009, Betol® Porous Material was the world’s first low-density aerated cementitious stone to be used as effective building insulation. It is still one of a kind, providing a totally unique possibility of organizing the production of non-combustible, highly efficient, environmentally friendly building insulation with minimal investment and in close proximity to the consumer
At the same time, the right to manufacture Betol® product, being protected by patents, has a certain commercial value in itself. This value is a derivative of the market potential of Betol® as a commercial product
